BUSINESS BRIEFING / MARKETING
- Share via
Times Wire Reports
PepsiCo Inc. is removing the iPhone application that promised to help men “score” with various types of women about a week after it was criticized for stereotyping.
PepsiCo had launched the “Amp up before you score” application to promote its Amp energy drink. It gave users pickup lines to woo two dozen stereotypes of women, from “nerd” to “foreign exchange student,” and a scoreboard to keep track of their conquests.
Inside the business of entertainment
The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future.
You may occasionally receive promotional content from the Los Angeles Times.
