* William Killgallon; Marketed Etch a Sketch in U.S.

William Casley Killgallon, 87, who helped devise the name for the toy known as the Etch a Sketch. Killgallon was a vice president at the Ohio Art Co. when it acquired the rights to the toy originally made in England as the DoodleMaster Magic Screen. Killgallon and another executive coined the new name. Etch a Sketch was an instant hit in the early 1960s. Killgallon became president of Ohio Art in 1966 and retired in 1978, after his family bought the company. On June 8 in Charlottesville, Va., after a stroke and a heart attack.