Who Do You Trust? Accountants, Survey Says
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The folks at Ernst & Young are trumpeting a survey of executives who attended a recent conference in Orange County on initial public offerings: They rated accountants above others as their most trusted business advisors during the IPO process.
“While venture capitalists and investment bankers gain the lion’s share of the headlines, [entrepreneurs] think their accountant is the ‘most important business advisor for a company as they decide whether or not to go public,’ ” the company boasted in a press release.
About 26% of the executives selected their accountants as their top advisor. Bankers came in second at 24%, venture capitalists third at 22% and lawyers fourth at 13%.
The accounting firm sponsored the conference and the survey.
Karen Alexander covers high technology for The Times. She can be reached at (714) 966-5637 or at [email protected].
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